Friday, March 5, 2010

The Pines Resort at Bass Lake announces new winter schedule

The Pines Resort at Bass Lake, California, has announced a business decision to implement a new seasonal calendar of operations for resort lodging and two onsite restaurants.Effective immediately until May 12, overnight lodging will be available Thursday, Fridayand Saturdays only, with dining in Ducey’s on the Lake Restaurant and The LakesideBar & Grill available on Thursday, Friday, Saturday and Sundays. On May 13, andcontinuing to September 12, the resort will resume regular daily lodging and diningoperations. This new off-season schedule does not affect outlets such as The PinesMarket & Deli, Bar, Gas Station, Marina, Spa and Village stores, which will retain theirnormal operating schedule throughout the year.Resort guests who hold a pre-booked lodging reservation for a Sunday, Monday,Tuesday or Wednesday stay prior to May 13 are being contacted with options, whichusually involves a substitution to mutually agreeable dates. Group reservations are beinghonored as booked, with no changes to their arrival or departure schedules.Resort management decided to limit lodging and dining operations during off-peakmonths based upon guest travel patterns that have been repeated for many years.Statistics verify that nearly 80-percent of the resort’s business is booked on weekends,with peak daily demand during the months of June, July and August. That traditionalbooking pattern, coupled with a nationwide decline in consumer discretionary spendingand the recreational seasonality of Bass Lake, all were major factors for the modifiedschedule.“This is a business decision that was not made lightly, but only after carefully examiningevery side of every issue,” said Theresa Moody, Pines Resort General Manager, whohas been employed by The Pines Resort for more than 20 years. “Our mission is tooperate this resort in a fiscally responsible manner that secures its future for the longterm.With that in mind, it is imperative to adjust the resort’s economic business model.”The resort is currently operating under traditionally lowered off-season staffing levels,therefore very few layoffs are anticipated and many employee schedules will beunaffected. Staffing levels will increase to the customary high-season average of 280workers in early May.“We remain optimistic and poised to continue managing The Pines Resort with the highstandards of visitor amenities and service that have been enjoyed throughout the pastfour decades,” stated Moody. “We extend heartfelt appreciation to our valuedemployees, guests and the local community for their loyal support and understanding ofthis difficult decision.”For more information on The Pines Resort and seasonal schedules of operation, pleasevisit www.basslake.com.About The Pines Resort:With a premier Sierra National Forest setting on the shores of beautiful Bass Lake andjust 17 miles from the southern gate of Yosemite National Park, The Pines Resort offersdeluxe lodging in lakefront suites, two-story chalets and rental houses, three restaurantsand lounges, a full-service marina with watersports equipment rentals, retail village,market and deli, private lakefront wedding gazebo, tennis courts, swimming pool, fitnessroom and spa services.The Pines Resort is located on the shores of Bass Lake, which measures approximately4½ miles long and ½ mile wide at the widest point, At an elevation of 3,400 feet, BassLake is considered a "warm water" lake with water temperatures reaching 80 degrees inthe summer months.The Pines Resort of today dates back to 1977, when two business partners purchased acluster of rustic cabins on the shores of Bass Lake. They started renovations designedto transform the property into a full-service, year-round destination, and The PinesResort was established. In March 2007, the resort was purchased by Greenlaw PinesInvestments LLC and Carmel Pines Investments LLC, both California based real estatedevelopment and investment management companies who have since spent more than$1 million to modernize and upgrade the property’s infrastructure, guest amenities andservices.

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